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Leaders

Account Wins of the Week

BMB - Campaign To End Loneliness BMB has been appointed to lead the Campaign to End Loneliness account, raising awareness of the issue of loneliness among older people in the UK. The first piece of work from the agency premieres on September 20th at...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Soul - Wightlink Soul has been appointed by the ferry travel company Wightlink, one of the UK’s largest domestic ferry operators, to establish the firm as the preferred choice for trips between the Isle of Wight and the mainland. The agency...

Posted by: Creativepool Editorial
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Leaders

Wunderman and POSSIBLE merge to form global digital powerhourse

Wunderman, the leading global digital agency, today announced that POSSIBLE, a multi-service digital agency, has joined its group. The enlarged group will have the scale, expertise and global reach to better meet the demands of global marketers today...

Posted by: Creativepool Editorial
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Leaders

McCann reveal the truth about a divided Britain

Against a global background of increasing isolationism, uncertainty, and mistrust, Britons today demonstrate unexpected confidence in their nation and belief in the potential of foundational institutions and major brands for stability, truth, and...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

CHI&Partners - Argos CHI&Partners and Argos are set to unveiled an incredibly fast-paced new spot this Saturday to promote the speed of the Argos “Fast Track, Same Day Delivery” service, which allows customers to choose from four...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Hires of the Week

RKCR/Y&R RKCR/Y&R has hired Tamsin Djaba as Strategy Partner as part of a realignment of the management structure at the agency. She joins the agency from Droga5 London where she worked as Strategy Director. At RKCR/Y&R, she will be responsible for...

Posted by: Creativepool Editorial
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Leaders

Does Google's 360 Suite change the game for large-scale analytics?

Google are rarely ones to be left in the dust, so when they announced their new suite of analytical tools, which have been designed with larger firms in mind, I wasn't exactly surprised. When I looked into it, however, I was pretty impressed. The...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: BBDO

BBDO has had quite a week indeed. We've already reported on the global agency network's involvement in a charming new V&A Museum exhibition and its top placings in this year's Gunn Report, but that's just the tip of the iceberg. AMV BBDO unveil...

Posted by: Creativepool Editorial
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Leaders

London shoppers experience the worlds most widely used toilet

Generally speaking, campaigns based around toilets will often utilise pretty broad humour to get the point across, because we all know, toilets (or at least what happens on them) is usually quite funny (come on, admit it). But a sobering new campaign...

Posted by: Creativepool Editorial
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Workshop

How to achieve the perfect portfolio: Part 1

For most of us the days of creating our own portfolios from scratch are way behind us now (except if you're a developer), so make life as easy as possible for yourself by using portfolio builders, creative services and platforms that are designed for...

Posted by: Fabrik
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Leaders

The Week in Advertising

The Martin Agency – Geico The Martin Agency scooped well-deserved Grand prix at Cannes last month for its brilliant take on pre-roll ads with “Unskippable,” ad for US car insurer Geico, and the agency is displaying that same acerbic humour...

Posted by: Benjamin Hiorns
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Inspiration

Portraits of World Cup goal scorers

This week I was asked to blog about the World Cup. I do not care for the World Cup. Not very much anyway. I hate those stupid flags that people stick in their car windows, reminding everyone of all the wasted excitement, hopes and dreams which the...

Posted by: Jessica Hazel
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Leaders

Very telly. The best of 2014's new TV shows.

As the Christmas schedule proved, telly in 2013 was a very hit and miss affair. On the one hand, we had the hilarious glory of 'Gogglebox'; on the other, the clunky scripts of Matt Smith's last days in 'Doctor Who'. Still, we're a week into a new...

Posted by: Magnus Shaw
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Leaders

Is 'AdBlock' software unfair to the advertising industry?

You know 'Mozilla', don't you? The people who make the Firefox web browser? Well, it turns out they also make a thing called 'AdBlock Plus'. And, if you're using it, you're getting right up the noses of some advertising big-wigs. For the...

Posted by: Magnus Shaw
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Features

Nicholas Feurtado - Blow Creative

Blow Creative is an award winning through-the-line creative communications agency based in Bristol (with partner agencies in London). We are a team of creative, strategic and technical individuals always looking to exceed expectations and ensure we...

Posted by: Creativepool
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Features

5 minutes with... Nigel Edginton Vigus - Creative Director at Wunderman

"My career has had a few twists and turns" Tell us what you do for a living and who you work for? Saving the world, oiling the wheels of commerce and bringing joy to millions - an ad, banner, MPU, website, DM piece, letter, SMS or email at a time....

Posted by: Creativepool
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Features

Spotlight - Henry Stuart - Photographer

I have never received even one hour of training in photography, web design or programming and I make my living out of putting the three together. Creativepool caught up with Henry at Tower Bridge to talk about a lack of training, dodgy ankles and,...

Posted by: Creativepool
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Workshop

Opinions- Are client amends a daily kick in the teeth?

by John Fountain If there's one thing that creative people and account handlers have in common it is that neither are telepathic, telekinetic or have the power to read minds. Yet it seems many clients think otherwise. Work that has been carefully...

Posted by: Creativepool
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Meet Nick Asbury. Award winning copywriter.

Nick is a writer for branding and design. His work has won two Yellow Pencils in D&AD Writing for Design and appeared in the annual four more times. Personal projects include Corpoetics, a collection of poems made by rearranging corporate copy, and...

Posted by: Creativepool
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Features

It works or we fix it for free. The story of the Zippo lighter.

One evening in 1933, above a garage in Bradford, Pennsylvania, George G. Blaisdell clicked open the first ever Zippo lighter. That was more than 425 million Zippo lighters ago. Today in a world where products are redesigned on impulse rather than...

Posted by: Creativepool
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Inspiration

Lights, Camera, Pitch: What Hollywood Teaches Us About Advertising

The advertising industry, as portrayed by the world of film and television, is a fascinating, deeply weird place, and likely a rather unrealistic one, given the things that happen in fictional boardroom meetings and as a consequence of imaginary...

Posted by: Creativepool
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Features

Meet Nick Warren

Nick Warren is an adventurous sort of chap. Not only is he a sailor who's taken the Atlantic Ocean, a shipwreck and a hurricane in his stride, today he is Managing Director of the digital agency Semantic , the UK's most relaxed web studio. Hi Nick....

Posted by: Creativepool

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