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Project management
Prepare project budgets, estimates and proposals – ensuring accurate estimating of hours / time in relation to the project is forecast
Liaise with the Studio Manager to ensure adequate resources are available for your clients' projects and fed into a live studio management system
Ensure all project documentation is up-to-date, including estimates, budgets, purchase orders and schedules at all times
Monitor hours estimated and spent for all projects, informing clients and increasing estimates where needed
Provide briefing and liaison with studio for all projects from start to finish – ensure all designers are fully prepared before beginning all jobs
Liaise with the client to ensure project milestones are met, meetings attended and that they are happy with the services and design redcow are providing
Ensure all projects are invoiced in a timely fashion and that the live accounting documents can be examined at any point
Account management
Directly manage key retail marketing / shopping centre accounts
Develop strong, trusting client relationships
Development of annual cross platform marketing strategy for retail clients, including the distribution of annual budget in accordance with this
Advise clients on ‘best practice' approach to all projects involved with the signed off marketing strategy
Liaise with local and national PR companies to achieve KPI's of the specified marketing strategy
Updates to websites involved with the retail marketing strategy
Monthly presentations to clients at management meetings showing current figures / KPI's achievements in relation to the marketing strategy – e.g. “footfall increases”
Management of other aspects of retail marketing, for example “signage”
Keep up-to-date fee forecasting documentation on all accounts, ensure all live documents portray accurate costings for the business whenever needed
Stay up-to-date on trends, developments and news in the retail, design and digital arenas.
Feed into redcow's social media strategy, displaying active interests in “all things design”
New business development
Work with the Directors to identify opportunities within existing clients
Prepare presentations for and attend credentials meetings (where appropriate)
Assist on project pitches (where appropriate)
Maintain contact with ‘warm' leads
Identify and write relevant project case studies
Management
Directly manage Account Managers ensuring clear objectives are set for them and feedback given.
Assistance given to Account Mangers with client liaison, completion of all aspects of the Marketing Strategy and development of relationships with all aspects of the team.
Provide day-to-day support and guidance to Account Managers, ensuring all briefing procedures, liaison with the Studio and monitoring of hours / profitability is being adhered to.
Attend weekly management team meetings reporting on business development, client satisfaction and fee forecasting
Seek improvements to business and project efficiency
Actively foster a culture of creativity, open communication and constructive criticism
Experience
Working in a design agency/studio environment is essential
Working on cross platform retail marketing projects is essential
Experience in shopping centre marketing in an advantage
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